Cookie Statement 

FLOWFACTOR NV is committed to your privacy and processing of your personal data. We therefore make every effort to explain plainly and clearly with this cookie statement which cookies we use on our website and how we collect personal data. We also explain what we use them for and what your rights are in this respect. 

 When you visit our website, we may process personal data using online techniques such as cookies, trackers, scripts, and similar technologies (hereinafter referred to as “cookie(s)”). In principle, however, these technologies always serve the same purpose: the retrieval and tracking of information on your device, so throughout this cookie statement we will continue to use the well-known term: ‘cookie(s)’.  They can be (1) essential cookies that are strictly necessary to send a message via an electronic communications network, to ensure the security of our website or to store information about the provision of a service that you expressly requested; (2) functional cookies that further shape your use of our website; (3) analytical cookies to measure and analyse your use of our website; (4) marketing cookies to deliver (personalised) advertisements; and (5) other third-party cookies that we allow on our website. 

 The version of this cookie statement (version: 1.00) dates from 8/09/2023 

1. Scope 

This cookie declaration applies to 

2. Who implies ‘we’? 

“We”, or “our” FLOWFACTOR NV with registered office in VELDKANT 33A 2550 KONTICH, with business registration number BE 0675.558.874 

If you have any questions, comments or complaints regarding this cookie statement or the processing of your personal data or wish to exercise any of your rights, please contact us by e-mail to 

3.What exactly are Cookies? 

When you visit our website, we may process personal data using online technologies such as trackers, cookies, scripts, and similar technologies (hereinafter referred to as ‘cookies’). cookies are small information files that a website asks your browser to store on your device when you visit a website or certain pages of that specific website. The cookie enables the website to “remember” your actions or preferences over time and apply them on subsequent visits. Examples include your preferred language or details of the pages you have visited. 

Cookies contain at least a unique identification of a visitor and some information about this user. Furthermore, it usually includes the name of the website the cookie came from, how long the cookie remains on your device (the expiry date). 

5.Which Cookies do we use? 

We distinguish between our own cookies (‘first party cookies’) and cookies processed by third parties (‘third-party cookies’). Our website places cookies on its own initiative but has also third parties that can place cookies (through integrations). More specifically: 

  • Proprietary cookies (“first party cookies”): these are cookies placed on our initiative. Only we have access to the information contained in the cookie.  
  • Third-party cookies: cookies that are set by a third party, other than our own. With these cookies the third-party has access to the data collected in the cookie.  

A further distinction can be made based on the specific purpose of the cookie (see below). For each of these categories, we will always request your prior consent, unless these cookies are essential (to provide you with a service you have explicitly requested or for the proper technical functioning of a website). 

5.1 Proprietary Cookies 

5.1.1 Essential Cookies 

Essential cookies are necessary to improve and ensure the proper functioning of a website such as the security and accessibility. Pursuant to applicable legislation and due to technical necessity, only an information obligation applies, and we are not obliged to request your consent for the use of such cookies. These cookies are set as soon as you visit the website.  

cookielawinfo-checkbox-non-necessarySite functionalityThis cookie keeps track of previously accepted cookies365 days
cookielawinfo-checkbox-necessarySite functionalityThis cookie keeps track of previously accepted cookies365 days
PHPSESSIDThe PHPSESSID cookie is native to PHP and enables websites to store serialized state data.1 session
viewed_cookie_policySite functionalityto store if the cookie banner has been shown.persistent

5.1.2Analytical Cookies 

These cookies track your use of our website and allow us to further improve your experience. These Cookies show us which pages are most and least popular and how visitors move around the website. You may refuse these cookies and so the cookies below will only be placed if you accept the analytical cookies (by giving your consent). 


AnalyticsTracking cookie by Google Analytics730 days
_gaAnalyticsTracking cookie by Google Analytics730 days
_gaexpGoogle OptimizeUsed to determine a user's inclusion in an experiment and the expiry of experiments a user has been included in.Depends on the length of the experiment, normally 90 days
NIDThese cookies are used by Google to store user preference and information365 days
1P_JARThese cookies are used to collect site statistics and track conversion rates.30 days
SMMicrosft Clarity Used in synchronizing the MUID across Microsoft domains.365 days
MUIDMicrosft Clarity Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.365 days
MRMicrosft ClarityIndicates whether to refresh MUID.365 days
CLIDMicrosft ClarityIdentifies the first-time Clarity saw this user on any site using Clarity.365 days
ANONCHKMicrosft ClarityIndicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0.365 days
_clskMicrosft Clarity Connects multiple page views by a user into a single Clarity session recording.365 days
_clckMicrosft ClarityPersists the Clarity User ID and preferences, unique to that site, on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.365 days

5.1.3Third-party Cookies 

Our website uses social media plug-ins which causes possible third-party cookies to be placed. These cookies are not placed by us, but by the third party connected to our website through links. In turn, these websites or social media platforms may process cookies for their own purposes. These cookies are used to connect to these platforms and websites and remember data of a user if they have logged into a social media account from a website. We, therefore, recommend that you read the privacy statement of these websites before using this website, so we feel it is important to refer you to their cookie policy:  

  • Twitter: 
  • Facebook:  
  • TikTok: 
  • Google+: 
  • YouTube: 
  • Instagram: 
  • LinkedIn: 


6.How to delete or block Cookies? 

You can manage and delete all cookies already stored on your device via your internet browser settings. We would like to inform you that disabling cookies may affect your user experience and cause you to have to re-enter your preferences each time you visit our website. For more details on controlling and/or deleting cookies, please visit the page corresponding to your browser for more information: 

7.Amendments to the Cookie Statement 

Our organisation and therefore our website are a dynamic and innovative environment. This cookie statement may be amended if our services or applicable legislation so require. This means that we are constantly looking for better services that are tailored to your needs. It is possible that there will be new applications that require a different process in collecting or processing your data. As a matter of course, we will inform you when there are important changes to this cookie statement, and we will request your permission if necessary